A week after becoming Mrs. Ben Affleck in a surprise Las Vegas wedding, Jennifer Lopez has announced her new body product line, “JLo Body by JLo Beauty,” and what better way to celebrate the launch, her wedding, and her 53rd birthday than by taking off her clothes and posing for the camera.
The campaign for the line includes a photo of her in the nude, plus another shot that focuses on her butt; it’s one of her most famous assets, and it’s the focus of her new line’s first product. “JLo Body by JLo Beauty Firm + Flaunt Targeted Booty Balm” retails for $65, and she says it’s inspired by watching her mother battle with cellulite.
“I believe you can look and feel amazing and sexy at any age,” she said, adding “I really dislike the phrase ‘You look good for 40, or you look good for 50.’ How about just ‘You look good?’”
One More Thing…
The launch of JLo’s new body product line is happening while she and her new husband continue to spend time honeymooning in Paris. Jennifer and Ben were spotted cozying up on Saturday, then having lunch with their children before taking a two-hour private tour of the river Seine. They were also spotted kissing and cuddling on a park bench for more than two hours on Friday, with a source saying they were “like two teens…very loving, very attentive.”